Informed Webmaster

You’ve written and published an awesome blog post, and now you’re waiting for that website traffic to start pouring in?

Well, I hope you’re comfortable because it’s going to be quite a wait.

While the benefits of content marketing are well-known, they are well-known to everyone. Blog posts, case studies, and white papers are published left and right (four million pieces each and every day, actually) so getting through the clutter can be difficult.

How do you get noticed in such an oversaturated environment? You master these two important skills:

A decade ago, new bloggers were often advised to leave comments on other blogs to start building traffic to their own blog.

But is it still worth doing?

For years, there’s been a lot of debate in the blogging world about comments.

Plenty of big blogs have disabled (and sometimes re-enabled) comments on their blogs, often due to spam or the time spent moderating comments.

With the rise of social media, many readers turn to Facebook or Twitter to share their thoughts about a post. So a lot of blogs find they only get a tiny handful of comments on each post.

So is it worth leaving comments on other blogs at all?

Yes, although it depends on why you want to...

Highlight by yours truly.