When making your annual content plan do you look at your past content to see what performed well based on your target audience and on what goals you set for your content marketing?
Annual Content Planning: 5 Types Of Content You Need To Improve Results...Instead of filling your editorial calendar to keep publishing new content, use annual content planning to focus your efforts based on the results of existing content marketing. So you improve your best road-tested content and focus new content marketing efforts to remain visible...