Bing PagesBing Pages is a beta program that lets users manage their presence on Microsoft products such as Bing and Outlook.com. Built by Microsoft, Bing is a global search engine that powers more than a third of all PC searches, including experiences in Windows, Office, and many other digital services. Participants who sign up for this program get their own page on Bing to highlight their contact information and social media channels. They can also promote social media posts in relevant search results–at no cost. Businesses can use Bing Pages to customize their Outlook profile with updated contact info, images, and content. These changes also appear in Bing search results.
So far I have come across two articles about this:
Search Engine Land - With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search
WebProNews - Microsoft Introduces Bing Pages To Help Individuals & Companies Manage Their Brands
Are you going to sign up?